THE SCIENCE OF 2250

Your skin is not a type

It is a combination.

Skin changes every month. Your routine shouldn't stay the same.

Scan your skin →

THE STARTING POINT

A skin type is a poor predictor

Your skin is one of a kind.

The scale dermatology uses to classify skin was invented in 1975. Even in studies with thousands of people, it classifies correctly only 9 out of 10 times, and leaves out almost everything that really matters: barrier function, sensitivity, sun response, aging behavior, and how skin reacts to each active.

He SY et al., JAAD 2014. Bailey EE et al., JAAD 2024.

Diverse group of people holding Cleanser Base, Serum Base, and Moisturizer Base bottles.

Your skin changes with age, hormones, climate, and city. A fixed formula cannot keep up.

OUR ANSWER

1 Base + 2 Pods

Over 1,000 combinations. One formula, made just for you.

Traditional skincare mixes actives into a base, where they sit and degrade on store shelves for months. Our Light Bio-Tech system isolates your Clean Beauty actives in perfectly dosed Pods. You activate them the exact moment you mix them at home, ensuring peak potency and maximum biological impact.

Cleanser Base bottle with two white concentrate pods on a black background.

HOW WE LEARN YOUR SKIN

We read your skin in 60 seconds.

One selfie. Our scan reads 10+ signals the human eye misses: tone, texture, pores, hydration, redness, sun damage, phototype response. From that, we build your formula.

Liu Y et al., Nature Medicine 2020. Daneshjou R et al., Science Advances 2022.

Woman with glowing skin holding a yellow Moisturizer Base bottle.

Our scan is not a medical diagnosis. It is a guide to recommend the 2250 products that best match your skin today. If you have a medical condition, consult your dermatologist.

HOW WE CHOOSE INGREDIENTS

Five principles

Uncompromising.

Evidence first.

01

Evidence first.

Every active in 2250 has published studies in reviewed dermatology journals. No 'trend ingredients' without backing.

Effective concentration.

02

Effective concentration.

An ingredient at too low a dose does not work. Each Pod carries its actives in the ranges where studies show real results.

Compatible across skin tones.

03

Compatible across skin tones.

We test that each formula works across diverse phototypes where skin reacts differently, and where many 'universal' products fail.

Barrier respect.

04

Barrier respect.

Results without destroying skin along the way. We prioritize actives that support barrier function while they work.

Full transparency.

05

Full transparency.

Complete INCI list, no fine print. If it is in the formula, it is on the box.

Science always moves

We move with it.

Cosmetic dermatology publishes hundreds of new studies every year, and we revisit our formulas every 12 months in light of new evidence. If something improves, we improve it. If something changes, we tell you.

Close-up of skincare gel and cream textures on a warm beige background.